Idealogical Chooses the Agility Content Management System to Power Advantex Marketing Web site
May 28, 2007 - Toronto, ON –Advantex Marketing International Inc’s updated corporate website will be managed by Edentity’s momentum building Agility Content Management System (CMS).
Idealogical presented Edentity’s solutions to Advantex, who boasts clients such as CIBC and Delta Air Lines, because they needed a Web site update to modernize and simplify the existing site. Edentity’s flagship product Agility (www.agilitycms.com) was chosen to host the new site because of its simple functionality and easy-to-use interface.
“They deal with a lot of major players,” says Rich Klosa, Director of Development at Idealogical, “They needed a Web site that could keep up with the large numbers of hits they were getting and stay in pace with the large companies they work with. Agility makes it easy for them to update their site on their terms.”
The Agility CMS (www.agilitycms.com) allows users to change their online content quickly and easily in a manner similar to editing documents in Microsoft Word©. “For a company with so many consumer shoppers and large corporate clients, being able to have multiple users change the content quickly and timely is important,” says Michael Assad, Director of Business Development at Edentity, “Our Agility product will greatly reduce the time they spend changing content and updating information.”
“Being able to help Advantex out with their Web site was an honour for us,” said Jonathan Voigt, Director of Technology at Edentity, “We know that Agility will be able to give them the freedom they need to make their Web site work for them. We’re proud to be able to help them reduce their development time and become more efficient marketers.”
Back-end improvements to the site include updated usage reporting, and superior manageability of content, ads and statistics. Other enhancements to the site include simplified searches and sorting for Advantex affiliates and end users. The site is live and can be viewed at www.advantex.com.
About Agility
Agility provides unlimited creative freedom for your Web marketers, designers, developers and editors to capture and retain your Web audience. It is a flexible Web content management system that puts you in control of your Web site, allows your users to generate content, and optimizes your site for performance and stability. Agility provides tools for developers, designers and editors to put sites up fast, keeping them looking great and keep the content current. Agility is available as a hosted service which, saves you the cost and overhead of managing the system in-house. It is a mature product developed by Edentity Web Systems and it is running sites for Corus Entertainment, Cineplex Entertainment and Peel Regional Police.
http://www.agilitycms.com/
About Edentity Web Systems
Edentity is a Microsoft Gold Certified Partner that specializes in Web content management solutions, Web portals and custom Web applications. They apply Web technology solutions to well-defined business problems. Some software development companies will charge thousands of dollars to learn your business and tell you what you already know. With Edentity, you tell them what you need and they build it. Edentity is on the Profit Magazine list of the 50 fastest growing companies in Canada. Their clients include Cineplex Entertainment, Corus Entertainment, Peel Regional Police and McCain.
http://www.edentity.ca/
About Idealogical Systems
Started as a part-time business seven years ago, Idealogical has evolved into highly respected information technology management organization with a growing list of clients ranging from small to medium sized businesses in a wide range of industries. Idealogical manages all levels of technical solutions for its clients, ranging from simple hardware and network deployments to complex custom systems and software development projects. As a single point of contact for all your IT needs, Idealogical provides enterprise level solutions and execution tailored to meet the needs of the small to medium sized business.
http://www.idealogical.com/
About Advantex Marketing International Inc.
Advantex Marketing International Inc. is a leading consumer marketing services firm, specializing in coalition - based customer acquisition and loyalty programs. Advantex programs strengthen the relationships between major organizations and their valued customers, while building new and ongoing relationships between those customers and networks of merchants, and service providers. Advantex partners include Air Canada Aeroplan, The Canadian Imperial Bank of Commerce, United Mileage Plus, Delta Air Lines, Alaska Air, The New York Times, and other major North American corporations, as well as an extensive list of retailers, restaurants, golf courses, and resorts. Advantex is a public company, traded on the Toronto Stock Exchange under the symbol "ADX".
http://www.advantex.com